The challenge.
FreedomPay wanted to create an engaging and informative digital experience to showcase their hardware solutions across various verticals. The goal was to present a wide range of hardware options from partners like Ingenico, Castles Technology, PAX, and Verifone, while enabling potential customers to easily explore solutions tailored to their specific industry needs. The challenge was to design a tool that would be user-friendly, visually appealing, and allow customers to easily navigate through multiple hardware options by vertical.