FreedomPay NRF Stand Design header

The challenge.

FreedomPay needed a high-impact presence at NRF in New York - one of the biggest retail trade shows in the world. With a growing global reputation and a suite of cutting-edge hardware and commerce solutions, the challenge was to create a stand experience that would reflect the brand’s innovation, capture attention, and drive meaningful engagement with event attendees.

The approach.

We partnered with FreedomPay to deliver a standout booth experience - from strategy to execution. The bold design, dynamic video content, and interactive digital playbook with 360° product views brought their tech-forward brand to life. Seamlessly blending storytelling with visual impact, the booth supported meaningful sales conversations and product demos.

The outcome.

The NRF stand became a standout destination at the event, successfully positioning FreedomPay as a leading voice in next-level commerce. The interactive playbook drew significant attention from attendees, turning passive visitors into active participants. The combination of sleek branding, immersive media, and hands-on product exploration helped drive deeper engagement and left a lasting impression on prospects and partners alike.

Working with creative like-minded individuals to help bring our visions to life has truly been a breath of fresh air. Prism’s team is fully integrated, thorough with their planning, briefs and go-to-market approach, has extraordinary attention to detail and are always bringing new and innovative creative ideas to help level up FreedomPay. Not only that, but they have also gone above and beyond with taking the extra step in recommendations and lending a helping hand to our team.