The challenge.
Lucanet’s annual flagship event, Lucanet World 2025, is tailor-made for finance, business and technology professionals seeking to stay ahead of industry trends and build meaningful connections. Alongside the event itself, Lucanet wanted to capture high-quality video and audio content that would extend the value of the conference beyond its two days. The goal was to produce engaging material that could be repurposed across marketing channels – from customer and partner interviews to content for the launch of their new podcast, Finance in Flow.
The approach.
We supported Lucanet with a two-day on-site filming project at their Berlin event venue. Working closely with the team, we planned, captured and delivered a blend of video and audio content designed for multiple uses. On day 1, our team filmed customers nominated for the Lucanet award and edited the footage into a polished nominee video, which was shown on stage during day 2 creating a powerful, celebratory moment for attendees.
Alongside this, we recorded a series of professional interviews with customers to capture authentic stories and insights, as well as producing and recording three episodes of Lucanet’s new Finance in Flow podcast with high-quality sound and visuals. Our crew managed every aspect of production – from lighting and sound to set-up – ensuring consistency and professional quality across all outputs.
The outcome.
The filming project gave Lucanet a suite of customer testimonials that showcased advocacy and built credibility, alongside three launch episodes of the Finance in Flow podcast that provided the new series with a strong start. The result was a collection of high-quality, versatile content that could be shared across marketing channels to amplify the reach and impact of Lucanet World 2025. By combining event filming with strategic content capture, Lucanet was able to extend the value of their flagship conference, transforming live experiences into long-lasting marketing assets.
