WORLDPAY
Project
Worldpay Rethink – Event
Sector
Fintech
Deliverables
A refreshed creative identity, rolled out across new digital and print event assets.
Objective
To provide the revived Global Rethink Events with a new brand identity inline with the updated Worldpay branding.
Re-igniting their renowned global Rethink event, Worldpay tasked Prism Create to develop a new event creative identity, that aligned to their wider branding.
This overarching creative would sit across the entire scope of new assets and event materials required, ready to be rolled out across digital and print assets.
Once established, our teams worked in tandem to hit the deadlines, with the digital department getting stuck into Marketo, building out event landing pages and promotional emails, while our design and production teams got to work developing content and assets for the main stages, partner booths, print collateral and more.
