TEAMVIEWER
Project
Teamviewer Tensor
Sector
Technology
Deliverables
Creative framework – messaging and design, hero video, supporting assets
Objective
Create a unique creative mechanism designed to showcase TeamViewer’s capability as the world’s leading remote connectivity solution for Enterprises.
TeamViewer is a market-leading remote connectivity solution used by millions of people across the world. With strong sports partnerships across Formula1 and The Premier League, TeamViewer is a household name in the consumer market. Yet less known, it also provides enterprise-grade connectivity solutions designed for the world’s largest businesses – TeamViewer Tensor.
To increase market awareness, Prism was tasked with developing a fresh creative framework designed to showcase TeamViewer’s Enterprise credibility.
The strapline “Engineered for Enterprise” was shortlisted due to its clean, sophisticated and translatable capabilities. This line was supported by a creative mechanism that showcases the “access anywhere” and OEM potential of TeamViewer Tensor.
For maximum impact, we also developed a brand video for the product, as well as a range of digital and social assets to support the launch and long-term promotion of the solution.
